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Our Story


In 1994, Lenny Lipari, Craig Landry, and Nancy Landry opened up a small shop in the heart of Southern Louisiana. Action Specialties has since grown to be one of the nation’s top Advertising Specialty institutions with both a local and international base of satisfied customers. Today, Action Specialties has laid its roots in New Iberia, Louisiana, a small city known for its rich heritage and southern hospitality. Our work force is now comprised of 70+ employees, operating from our 40,000 square-foot facility that we now call home.

Under one roof, Action Specialties has all the equipment and expertise to help you catch the eyes of the customers you want to reach. Our production floor is home to industry-leading professionals and cutting edge machinery, equipment, and supplies. 

From high-speed, wide-format printers, automatic, brilliant-color screen printers, to our 100+ monogramming heads, Action Specialties has the tools and expertise to fulfill and complete ANY job.


In 2015, Action Specialties celebrated the opening of its second location in Houston, Texas. With a state-of-the-art show room, conference area, and sales staff in-house, we are better equipped than ever to serve our customers around the globe. ​ Service is our specialty and the Utmost Quality is our standard. No matter what your industry, Action Specialties has what it takes to see your project from start to finish.  Discover personally why our motto is "WE CAN DO THAT".

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